UGC & Clipping

What is user-generated content?

Updated 2026-10-10

UGC is original content you create for a brand campaign and submit for review.

What to do

  1. Open a UGC campaign.
  2. Read what the brief asks you to make.
  3. Submit your own content for that brief.

Eligibility

UGC is not a repost of someone else’s ad unless the brief says that use is allowed. Clipping is a separate short-clip campaign type.

If something goes wrong

  • Payment follows approval and the model on the brief.
  • Submitting is not the same as approval.

Read clipping if the campaign is a clip campaign.

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